John Stensrud, Ph.D., Adaptive Marketing Partners
John Stensrud, Ph.D., Managing Director of Adaptive Marketing Partners, has directed several hundred projects over his marketing research career. He has been involved in the development and design of all phases of research, from qualitative research (focus groups and personal interviews) to major quantitative studies involving thousands of interviews and millions of customer records. He is currently Managing Director for Adaptive Marketing Partners. He brings over 13 years of executive level research experience spanning the fields of Healthcare, High Technology (computer hardware and software), Office Equipment, Telecommunications, and the Utility industry. His work has been pivotal in assisting companies through the stages of their business cycle and development, aiding companies through new product development, customer acquisition, gaining market share and retaining customers through customer relationship marketing.